
Nom Nom La!
Nom Nom La! is a new Penang street food restaurant that offers a vibrant, modern and relaxed haven for food lovers.
​
Penang is synonymous with being the place for diverse and eclectic food offerings. Just like the food itself, the brand fuses together Asian cultures but with a modern twist. Influences come from Islamic patterns, Malay colour palettes and Asian pop culture. Food in Malaysia is celebrated for being unique and is at the heart of the brand.
​
The logo itself incorporates the celebration of food by having the name encased in a tiffin box shape. This is in honour of the local Penangite who would pack their lunch on the back of their bicycle ready for a day’s work. The name Nom Nom La! derives from the sounds made by eating a satisfying meal (nom nom) and the local slang (lah).
Client:
Nom Nom La!
Role:
Branding / Identity
Illustration
​
​
​








